AI Advertising Readiness
AI ad incrementality testingOutside-inProve AI ads work before you scale them
We prepare your business for ads in ChatGPT and Google's AI Mode, then measure whether they bring customers you wouldn't have gained anyway.
The question we answer
Should your business advertise inside ChatGPT and Google's AI answers?
What you get
- Channel fit and eligibility review
- Conversion tracking across ChatGPT, Google and phone calls
- Offers and business information ready for AI ad formats
- AI lead agent grounded in your business data
- Launch attribution experiment
- Recommendation: scale, adjust or stop
Data we need
Ad account access, website and analytics, call tracking, and your current offers and service menu.
Our approach
AI ad incrementality testingA clear answer on whether AI ads earn their cost, measured through attribution experiments rather than platform-reported conversions.
Engage this service on its own or within our Revenue Intelligence Program. Sample output shown is illustrative.
FAQ
Questions, answered.
No. Your team or agency manages the ads. We set up the tracking, prepare your business data and measure the results independently.
Ads in ChatGPT, and Google's ads in AI Mode and AI Overviews. Others as they open to advertisers.
It's too early to assume either way. The formats are new and platform-reported results aren't proof. We start with a small, measured test so the decision rests on your own numbers.
Related services
Also in ai readiness and activation
- Agent ReadinessAI-ready data and knowledge graphPrepare your business data for AI agentsSee Agent Readiness
- AI Search VisibilityGenerative engine optimizationShow up when customers askSee AI Search Visibility
- EvaluationLLM evaluationKnow your AI gives the right answer before customers rely on itSee Evaluation
- Engagement AutomationLifecycle marketing automationFollow up with every client at the right momentSee Engagement Automation
- AI Solutions ArchitectureSolutions architectureSystems designed around how you operateSee AI Solutions Architecture
Start with a free, 10‑minute assessment.
Every engagement begins with the AI readiness assessment and a call to go through your results.