Services

From records to revenue

Every engagement starts with the same foundation: clean data and a clear picture of your best customers. From there, grow in two directions, and put AI to work on both.

Two ways to grow

Grow from the clients you have, and attract more like your best

Grow from the clients you have

Win back clients who've drifted
Pair the right products with their favorite services
More visits from your regulars

Services

Loyalty and Engagement Predictive Customer Scoring Service Optimization Engagement Automation

Know your best customers

Attract more clients like your best

Lookalike audiences built from your best clients
The channels that bring clients worth keeping
Measured lift, not platform guesses
Show up in AI search

Services

Acquisition Efficiency Value Attribution AI Search Visibility AI Advertising Readiness

See lookalike audiences

FoundationBoth start with clean data and a clear picture of your best customers.

Data Integrity Customer Segmentation

How it works

From your records to a plan

We connect your booking, sales, marketing and call data, find what drives your revenue, and turn it into specific actions: who to bring back, what to pair and where to spend.

From records to a planIllustrative

ExtractYour data

Booking system
Payments and POS
Marketing platforms
Call tracking

TransformOur analysis

01Data Integrity
02Customer Segmentation
03Loyalty and Engagement
04Service Optimization
05Acquisition Efficiency
06Value Attribution

DeployYour plan

Month 1Reactivate 212 lapsed core clients
Month 2Shift Meta budget toward Google Search
Month 3Pair retail with first-visit services

Data foundation

Accurate, connected data before any analysis begins

Data IntegrityData quality audit

Clean client data you can trust

We find and fix duplicates, gaps and errors in your customer records, so every number after this is one you can trust.

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Data EnrichmentLanguage-model enrichment

Richer client profiles you can act on

We add what your records don't show on their own: preferences, occasions and details hidden in your notes and service history.

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Customer intelligence

Who your customers are, why they return and what drives revenue

Customer SegmentationRFM and cohort segmentation

Know who drives your revenue

We group your customers by how they visit and spend, so you can see who drives your revenue and treat each group differently.

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Predictive Customer ScoringPredictive lifetime value and retention modeling

Know what a new customer is likely to do after their first visit

We train a model on your customer history, then score every new customer after their first visit: how likely they are to return, and what they're likely to spend.

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Loyalty and EngagementUsage–loyalty analysis

Know which regulars are truly loyal, and who's drifting

We separate customers who are truly loyal from those who just visit often, and flag the ones starting to drift.

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Service OptimizationSurvival and market basket analysis

The services and products that keep clients coming back

We find the first purchases and pairings that turn new customers into regulars.

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Acquisition EfficiencyCLV:CAC by channel

Know which channels bring clients worth keeping

We compare what each channel costs with what its customers are worth over time, so you know where to spend more and where to cut.

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Value AttributionIncrementality measurement

Find out what your marketing really brings in

We measure what your marketing actually adds, beyond what would have happened anyway, and where more budget stops paying.

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AI readiness and activation

AI that works with your data, AI that finds your business, automation that acts on what we learn, and the systems behind both

Agent ReadinessAI-ready data and knowledge graphInside-out

Prepare your business data for AI agents

We assess and build the data, context and controls that let AI agents act on your business accurately and safely.

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AI Search VisibilityGenerative engine optimizationOutside-in

Show up when customers ask

We make your business easy to find and recommend across Google search, AI Overviews, ChatGPT and Gemini, and measure what each one sends you.

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AI Advertising ReadinessAI ad incrementality testingOutside-in

Prove AI ads work before you scale them

We prepare your business for ads in ChatGPT and Google's AI Mode, then measure whether they bring customers you wouldn't have gained anyway.

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EvaluationLLM evaluationInside-out

Know your AI gives the right answer before customers rely on it

We build test sets from your real business questions and measure AI accuracy, reliability and cost per task.

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Engagement AutomationLifecycle marketing automation

Follow up with every client at the right moment

We build automated follow-up that brings customers back: one-to-one messages written with generative AI and triggered by each customer's behavior, plus rebooking reminders, missed-call text-back and review requests, each measured by the revenue it recovers.

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AI Solutions ArchitectureSolutions architecture

Systems designed around how you operate

We design the architecture that connects your data, AI agents and automations into production workflows.

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Start with one service or the full program

Each service stands on its own. Combined, they form our Revenue Intelligence Program.

Approach

Evidence-based analytical frameworks

Built on your systems and transparent about limits.

Built on your systems

No migration, no new software.

Transparent

Limits stated, never overstated.

Start with a free, 10‑minute assessment.

Every engagement begins with the AI readiness assessment and a call to go through your results.

Take the free assessment Or book a call